Samantha is a coach, researcher, writer, and the founder of The Love Summit Business and Leadership Conference. Through each of these vehicles, she aims to raise awareness about how leading by an ethic of love can get to the heart of the issues we face in our lives, organizations, and world.

Prior to her work as a coach, Samantha spent 10 years managing and directing in the nonprofit and for-profit sectors. From 2012-2019, she served as Publicist to NYT bestselling author John Perkins and Executive Director of his nonprofit organization, Dream Change, where she and her team held the first two Love Summits. From 2021-2023 she served as Marketing Director of Valet Lighting Company. The 2-year hiatus between Dream Change and Valet (2019-2021) was spent receiving her Master of Science in Global Prosperity at University College London, where she began her formal research on love.

After the first Love Summit in 2015, Samantha was chosen as a Global Shaper of the World Economic Forum, 1 of 7,000 young people worldwide recognized for their exceptional potential, achievements, and drive to contribute to their communities. Her work with The Love Summit and #JustChooseLove has been featured in media and publications including FOX19, Real Leaders, The Huffington Post, Spirituality & Health, The Oregonian, and Yes! Magazine.

Samantha received her MSc in Global Prosperity from University College London (2021), and her BSc in Sustainable Living with a minor in Business Management from Maharishi International University (2011). She obtained her certification in Applied Compassion Training from Stanford University (2023), where she developed and tested her coaching model.

Samantha is represented by Amax Talent and Creative Management in Nashville, TN, where she lives and enjoys the arts, being active outside, homemaking/design, reading, running, and yoga.

You can follow Samantha on Instagram @lovebyst.